This is not Beaujolais; I don't even think these are wine grapes.
The Touraine region, where we live, also has a "new wine" tradition that dates back quite a while. The local Touraine Primeur is also released today. We will be able to buy it in our local supermarkets (and at wineries, of course) over the course of the next month. New wine isn't necessarily good wine, not having benefited from proper aging, but it can be tasty and can give you a preview of the vintage's qualities. I'm looking forward to our first bottle!